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“Excellence is never an accident.
It is always the result of high intention, sincere effort, and intelligent execution.”
— Aristotle
TENCEL™ is a trademark of Lenzing AG, widely regarded as the most eco-innovative textile company in the world. Located in the Salzkammergut region of Austria, surrounded by beautiful lakes, streams, alpine forests, and towering mountains, it’s no mystery where Lenzing AG gets its desire to protect our planet. If you do not see “Lenzing”, “TENCEL™” or the logos above, then you are probably not getting a genuine product. It is important for consumers to be aware that generic "Tencel" and "Lyocell" fabrics are everywhere, but they do not follow the same rigorous commitment to the environment as Lenzing TENCEL™, which has earned several certifications to back its reputation as the most environmentally friendly production of eucalyptus lyocell in the world and one of the very best textile fibers for planet Earth. TENCEL™ Lyocell is a biodegradable cellulosic fiber made with highly resource-efficient technology. It is not only a much better alternative to fibers with higher environmental impact, but it is also a net-benefit product, which offers positive benefits to the environment, society, and value chain partners.
TENCEL™ Lyocell is made from organic and sustainably managed eucalyptus and other sustainable botanicals, including spruce, pine, birch, and beech. Lenzing focuses on sustainable sourcing, responsible processing, and highly efficient use of these botanical sources through biorefinery, which produces biobased products and bioenergy. According to the National Wildlife Federation, for every nine ounces of cotton—the amount in an average T-shirt—growers use an average of 17 teaspoons of chemical fertilizers and nearly a teaspoon of active ingredients, including pesticides, herbicides, insecticides, and defoliants.(1) This equates to over 7 million tons of chemical fertilizer used in global cotton growth per year.(2) TENCEL™’s sustainable sources, on the other hand, are natural and renewable raw material, and they grow without the use of chemical fertilizers or pesticides. Sustainably managed forests not only absorb large amounts of carbon dioxide, but also provide clean water, fresh air, and are home to numerous animal and plant species. Through its commitment to sustainability, TENCEL™ has earned PEFC™ and FSC® certifications, and the USDA’s BioPreferred® designation.
Lenzing promotes conservation solutions to protect ancient and endangered forests. In 2017, Lenzing was the first cellulose fiber producer to complete the verification audit of the CanopyStyle Initiative. In 2020, Lenzing’s efforts were recognized with the “Dark-Green Shirt”, the best possible ranking in the Canopy Hot Button Report. The CanopyStyle Initiative is led by environmental not-for-profit, Canopy, which is working to protect the world’s ancient and endangered forests globally. This initiative collaborates with brands to implement sourcing policies that ensure ancient and endangered forests do not end up in textiles.
According to the World Wildlife Fund, it takes more than 20,000 liters (5,283 gallons) of water to produce just one kilogram (2.2 pounds) of cotton, which roughly equals just one t-shirt and one pair of jeans.(3) Overall, global cotton production requires over 250 billion tons of water annually.(4) Conversely, no artificial irrigation is needed to grow the botanical sources for TENCEL™ because they are part of the natural hydrological cycle and, as such, do not consume additional water. Furthermore, in TENCEL™ Lyocell’s closed-loop production, the process water is recovered and re-used at a rate of more than 99.5%.
TENCEL™ Lyocell technology is certified by the EU Ecolabel. The conversion of cellulose into fiber through TENCEL™’s closed-loop technology recycles the process water and reuses the single organic solvent at a recovery rate of more than 99.5%. The benefit of the Lyocell process is creating the cellulose from pulp without relying on the chemically complex viscose process. In contrast to the traditional chemical viscose process (i.e. bamboo viscose), the Lyocell process directly dissolves cellulose in a single organic solvent without the need to “derivatize” the cellulose. This means that no environmentally harmful substances are used and the overall production process for Lyocell is therefore simplified.
Lenzing AG is a pioneer and forerunner when it comes to full utilization of its botanical sources. Half of it is transformed into pulp and other marketable biobased products, while any residue is used to create bioenergy. Not only is there zero waste, but also clean, renewable bioenergy is produced, relying less on conventional energy and therefore greatly reducing CO2 emissions. In order to achieve carbon-zero, the CO2 footprint of TENCEL™ Lyocell technology is reduced by using a cleaner energy mix, investments to increase the efficiency of production, and engagement with suppliers to reduce the carbon footprint for raw materials. The remaining footprint for emissions that cannot yet be reduced is offset by supporting high quality carbon reduction projects around the world, in communities impacted by the textile industry.
TENCEL™ has earned STANDARD 100 by OEKO-TEX® certification. The STANDARD 100 by OEKO-TEX® certification confirms that TENCEL™ fibers have been tested for numerous regulated and non-regulated harmful substances and are therefore harmless for human health. This is the highest standard for textiles, meaning that TENCEL™ is so pure, clean, and chemical-free that it is also among the very best choices for use in clothing for infants, undergarments, and of course, bedding.
(Reference: Lenzing AG, 06-2021)
REPREVE® is the world’s number one brand of recycled fiber. It is proudly made in Yadkinville, North Carolina, USA from 100% recycled materials, including post-consumer plastic bottles and pre-consumer waste. It is certified and traceable. Its certifications include SCS (Scientific Certification Systems), OEKO-TEX® Standard 100 (Certified Chemical-Free), and GRS (The Global Recycle Standard). REPREVE® was created to foster a sustainable world by diverting plastic bottles—billions of them—from oceans and landfills. Compared to virgin fiber, REPREVE® does not use petroleum, emitting fewer greenhouse gases and conserving water and energy in the process. Plastic bottles are sourced across the globe in partnership with communities and Material Recovery Facilities (MRFs). Next, the bottles are chopped, washed, and melted at the REPREVE® Bottle Processing Center in Reidsville, NC, where they’re transformed into flake and then chip. Finally, the chip is heated, extruded and spun into high quality, super-soft fibers.
We use both TENCEL™ and REPREVE® fibers to craft the most luxurious, yet sustainable bedding available!
(1) Cubie, Doreen. “Cotton and Pesticides.” 1 Feb. 2006, https://www.nwf.org/Magazines/National-Wildlife/2006/Cotton-and-Pesticides
(2) Statista. https://www.statista.com/statistics/201124/global-fertilizer-use-for-cotton-from-2010/
(3) Newell, Andrea. “Quenching Cotton's Thirst: Reducing the Use of Water in the Cotton Lifecycle.” TriplePundit, 23 Feb. 2016,
https://www.triplepundit.com/story/2016/quenching-cottons-thirst-reducing-use-water-cotton-lifecycle/57196.
(4) The World Counts. https://www.theworldcounts.com/challenges/consumption/clothing/cotton-farming-water-consumption/story